Kathryne, our founder's story

About Us how we are born our story

Hi sweetie,
Welcome, I am Kathryne, a 90's lady, founder of The Bloom Studio. 
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Online Shopping Experience
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Since i ever stepped into the Internet world. I’ve been flooded myself with countless of parcels from local boutiques and overseas sites. The clothes, the bags, the shoes and little accessories i bought are all over my closet, urgh my
bed too. I think this is a worldwide norm for girls. However, I found myself insatiably feel no-no with those quality, I could even count the favorite listed items with my fingers. Anyone with me?
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2018 - Year of Transformation 
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In December 2018, despite a full time engineer job, I decided to start my own online clothing store on dropshipping basis. "The Bloom" which is the name i gave to my store, bringing me the encouragement that we need to bloom where we planted.
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Bloom (noun): A beautiful process of becoming.
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I love the phrase so much, which motivate me all this time to pursue what i longing for. Spending all my free time to figure out what and how. I do researching, test-buying, taking care photo-shooting and then posting those items on social medias to sell them off. Guess I could not fully control on the quality, the quality are just on-and-off. When there is items not QC passed, rather than muddle through, I chose to tell my customer the ugly truth and refund to them. This make me down, not because of I not making money but because of I not able to fulfill what my customer want. So, this bothering me until this came into my mind; why not manufacture my own brand stuff ? 
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2020 - Re-Branding
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A million hows exploded in my head and slowly i made it, yes i started it all over again. So, thebloomstudio.com.my born with my love and care.
Now The Bloom Studio is sourcing, designing and manufacturing the very own pieces and selling it directly to my customer. I believe style is what we are love at the first sight. You only look stylish when you showering with confidence in the piece you truly love with. So, pick one and regret no more, which I want to tell you girl. 
Thanks for reading, xoxo
By Kathryne Chon


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